Breastfeeding Promotion Network of India (BPNI)

National network of organizations and individuals dedicated to protection, promotion and support of breastfeeding and optimal infant and young child feeding practices
 
IYCF Policy and Programme
::
 Implementation of the International Code  


 
What is Implementation of the International Code
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The aim of the International Code of Marketing of Breastmilk Substitutes is an important tool for ensuring safe and adequate nutrition for infants. It protects and promotes breastfeeding by ensuring the proper use of breastmilk substitutes, when these are necessary, on the basis of adequate information and through appropriate marketing and distribution. Nations are supposed to enact legislations as a follow-up to this. Several relevant subsequent World Health Assembly resolutions, which strengthen the International Code of Marketing of Breastmilk Substitutes have been adopted since then and have the same status as the Code. The Global Strategy calls for heightened action on this target.

 

International Code : INDICATOR 7 in WBTi , an innovative initiative of the International Baby Food Action Network (IBFAN) Asia for tracking assessing and monitoring the Global Strategy for Infant and Young Child Feeding
know more visit http://www.worldbreastfeedingtrends.org/

 

Where we are
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Key question: Is the International Code of Marketing of Breastmilk Substitutes in effect and implemented? Has any new action been taken to give effect to the aims and principles of the Code?
  Criteria Scoring
Check those apply.
If more than one is applicable, record the highest score.		 2005 2008
  8.1) No action taken 0    
  8.2) The best approach is being studied 1    
  8.3) National breastfeeding policy incorporating the Code in full or in part but unenforceable 2    
  8.4) National measures (to take into account measures other than law), awaiting final approval 3    
  8.5) Administrative directive/circular implementing the Code in full or in part in health facilities with administrative sanctions 4    
  8.6) Some articles of the Code as a voluntary measure 5    
  8.7) Code as a voluntary measure 6    
  8.8) Some articles of the Code as law 7    
  8.9) All articles of the Code as law, monitored 8   8
  8.10) All articles of the Code as law, monitored and enforced 10 10  
  Total Score: ___/10__ 10 8
for details seeThe State of the World’s Breastfeeding: http://www.worldbreastfeedingtrends.org/countrysubmit.php?country=India




What we are doing (As BPNI)

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Supporting Documents
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MONITORING AND IMPLEMENTATION OF THE IMS ACT
The Government of India passed legislation in 1992 to give effect to the International Code of Marketing of Breastmilk Substitutes. The Infant Milk Substitute, Feeding Bottles and Infant Foods (Regulation of Production, Supply and Distribution) Act, 1992 (IMS Act), came into effect in 1993 and it was amended in 2003 to include all baby foods
THE INDIA LAW TO PROTECT BREASTFEEDING
 


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