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The breastfeeding
problem in india

Only 54.9%* of babies under six months are breastfed.

Only 41.6%* of newborns are breastfed within the first hour.

Lack of information regarding breastfeeding available to mothers.

Formula milk is being promoted in an underhand way.

*As per NFHS (National Family Health Survey), 2015-2016, 4th edition

Our Impact so far

Breastfeeding rates in india have risen from 46 to 54% in the last decade.

Comparatively lower consumption of milk formula products than in previous years.

Maternity leave for women working in organised sectors has been increased to 26 weeks.